DOCTORS Co., Ltd., (head office: Minato-ku, Tokyo; President & CEO: Takao Yanagawa; hereinafter referred to as “DOCTORS”), which provides one-stop services for the development, commercialization, sales, and distribution of digital healthcare services and support for medical cooperation telemedicine, will hold the Digital Health Innovation Fair 2021, Japan’s first trade show specialized in digital health to be held at Makuhari Messe (Chiba City, Chiba) from October 13 to 15, 2021, co-sponsored with RX Japan Ltd. (head office: Shinjuku-ku, Tokyo; President: Takeshi Tanaka; hereinafter referred to as “RX Japan”), which is Japan’s largest trade show organizer. On holding the fair, we have set and call for a limited number of special slots for exhibitors in addition to the regular ones. Companies, if they would participate in the special slot, will be able to continue their distribution to medical institutions even after the fair.

Festival of digital health to achieve the virtualization of essential medical care

In the medical environment, where the situation is getting tight due to the COVID-19 pandemic and while expectations for digital healthcare services of therapeutic apps, medical AI services, and telemedicine systems are growing, there is a big gap between medical institutions as users and companies as providers because it is difficult for the former to know how they should select and introduce those services. In light of such circumstances, DOCTORS and RX Japan will co-sponsor this trade fair in which we showcase digital healthcare services that can truly be utilized on the medical front together from the perspectives of doctors to diffuse and promote those services to medical institutions.

This trade show is going to be held within the Medical & Elderly Care Expo, which annually expects more than 14,000 visitors, including doctors. We will have many doctors from medical institutions experience all categories of digital healthcare services physically on-site to experience the usefulness and possibility of digital health themselves, and we will also propose what the digital healthcare platform should be into the future. In addition to the regular exhibitor slots, we have set special ones at this trade show to companies that intend to more proactively distribute their own digital healthcare services to medical institutions. The exhibitors with these special slots can continue the distribution to medical institutions by several wholesalers not only during the trade show but also after it.


Overview of the Digital Health Innovation Fair 2021
This is an exhibition specialized in digital health that leverages the latest medical technologies of AI, the cloud, mobile, and IoT. Over 400 specialists (expert doctors), who are committed to digital healthcare, will promote digital healthcare services by the exhibiting companies. Medical DX consultants from DOCTORS will conduct interviews for business matching with visitors (doctors and companies) and other exhibiting companies. Matching after sharing exhibitor’s information in advance will help achieve effective business negotiations and create opportunities to lead to more successful business transactions.

Benefits of special exhibition slot
We guarantee that exhibiting companies with special exhibition slots can distribute their digital healthcare services on the marketing platform specialized in digital health that can approach 110,000 medical institutions, such as hospitals and clinics, nationwide as well as 320,000 doctors. (This benefit will continue after the fair.) We will provide exhibiting companies with business support by leveraging the knowledge of DOCTORS, which is engaged in the development and support of digital healthcare services, and specialists (Expert Doctors). We guarantee that we will conduct interviews with doctors to identify issues and find solutions from the perspective of a medical practice in product development.
*Expert Doctors: A network of doctors with top-class experience and achievements in the clinical environment and who have a positive attitude toward digital healthcare and medical DX. More than 400 doctors, mostly specialists, participate in this network.


◆Event outline◆

Time and date: from 10:00 a.m. to 6:00 p.m. between Wednesday, October 13, 2021, and Friday, October 15, 2021
*The fair will close at 5:00 p.m. on the final day.
Venue: Makuhari Messe (to be held within the Medical & Elderly Care Expo)

Official website:

◆How to apply for special exhibition slots◆

The number of companies for the call for special exhibition slots is limited to eight. Please make inquiries and submit applications to the following.
Digital Health Innovation Fair 2021 Contact: Seto (RX Japan)

– Inquiry by

– Inquiry by phone: +81-80-4194-0576

◆For visitors to apply to the Fair◆

Invitation tickets (free) are available. Please register for the fair from below and take advantage of a free ticket.

— Registration form:

The Medical & Elderly Care Expo held in October 2020 recorded 14,377 visitors. The EXPO this fiscal year is expected to have more than 15,000 visitors.

RX Japan will implement all possible measures against COVID-19 on the day of the fair by setting up a counter to distribute masks and a medical office where doctors and nurses will be stationed, taking the temperature of all participants, and implementing thorough social distancing.


■What is the 4th Medical & Elderly Care Expo Tokyo (MEDICAL JAPAN TOKYO)?

This Expo is composed of eight expos that connect medical and nursing care fields in a cross-cutting manner. It is a comprehensive trade show that brings together products, technologies, and services related to medical care (four areas of Hospital BPO Services, Medical Devices & Hospital Equipment, Medical IT, and Medical Device Development), nursing care (two areas of Elderly Care & Nursing, and Community Care), and infection prevention. A large number of hospitals, clinics, nursing care providers, and administrative agencies visit the show, aiming for the introduction of products, technologies, and services. We will provide an opportunity for you to expand the business.


[Overview of RX Japan Ltd.]

Company name: RX Japan Ltd.
Representative: Takeshi Tanaka, President
Location: 18F Shinjuku Nomura Building, 1-26-2 Nishishinjuku, Shinjuku-ku, Tokyo 163-0570 Japan
Date of establishment: August 1986
Business description: Japan’s largest trade show organizer, which has contributed to the development of various industries and the revitalization of the Japanese economy by organizing, planning, managing, and holding more than 200 exhibitions and seminars per year in any field domestically and internationally.